Most B2B video fails because it lives on one channel. This playbook covers the 4-channel video stack, 12 video types mapped to the buyer funnel, and a 90-day plan to turn video into pipeline.
A $12k/year YouTube channel can generate 200+ demo requests for SaaS companies by month 18. Real cost breakdowns, lead flow timelines, and the exact point where YouTube beats paid acquisition.
Most business channels stall after 10 videos because they skip phases. The 4-phase growth model maps your first 20 videos through year two, with specific metrics and content types for each stage.
A repeatable 5-point framework for analyzing YouTube competitors. Identify real rivals, reverse-engineer their keywords, find content gaps, and benchmark metrics that matter.
YouTube autocomplete reveals what your buyers type before purchasing. The alphabet soup technique, buyer-intent filters, and 30+ B2B seed keywords to start with today.
Your CRM says YouTube generated zero pipeline. Your sales team says prospects keep mentioning your videos. Here are 5 signals that capture what GA4 misses.