The Break-Even Math: How Many Clients Justify YouTube?
Plug your LTV, production cost, and close rate into a simple formula. See the exact number of clients your YouTube channel needs per year to break even, by business type.
Plug your LTV, production cost, and close rate into a simple formula. See the exact number of clients your YouTube channel needs per year to break even, by business type.
A YouTube business plan covers four pillars: content strategy, production costs ($200-2,000/mo), publishing cadence, and an ROI timeline. Use this template to build a channel that generates leads, not just views.
You followed the YouTube playbook for six months and have nothing to show for it. Before you quit, run these 6 diagnostic checks. The problem is almost always strategy, not content.
Most B2B video fails because it lives on one channel. This playbook covers the 4-channel video stack, 12 video types mapped to the buyer funnel, and a 90-day plan to turn video into pipeline.
A $12k/year YouTube channel can generate 200+ demo requests for SaaS companies by month 18. Real cost breakdowns, lead flow timelines, and the exact point where YouTube beats paid acquisition.
Most business channels stall after 10 videos because they skip phases. The 4-phase growth model maps your first 20 videos through year two, with specific metrics and content types for each stage.